We are super happy to show you this stunning collaboration with Stefano Colferai for the last promotion of Italia's got talent show.
We started from the idea, already thinking in the storyboard stage about how to fully exploit the potential of plasticine. Once the script was developed, other professionals created the sets and helped us with the lighting while Stefano proceeded with the modeling of the characters. It took a full month of stop motion animation to get to the post-production phase and then to the final result.
It was a new, exciting and tiring journey, but the result completely repaid our efforts!
We started from the idea, already thinking in the storyboard stage about how to fully exploit the potential of plasticine. Once the script was developed, other professionals created the sets and helped us with the lighting while Stefano proceeded with the modeling of the characters. It took a full month of stop motion animation to get to the post-production phase and then to the final result.
It was a new, exciting and tiring journey, but the result completely repaid our efforts!
Promo & Teaser
Backstage
Storyboarding
Joe Bastianich
Lodovica Comello
Mara Maionchi
Frank Matano
Federica Pellegrini
3D Print
At the end of the process we were asked to deliver durable versions of the characters (those in plasticine fall apart over time). So we turned to a studio that scanned and 3D printed our characters. The result you see is unique because it reflects the materiality of plasticine unlike other characters designed directly in 3D.
Credits:
Client: TV8
TV8 Creative Supervisor: Costanza Bombarda
TV8 Promo Production Manager: Tatiana Manca
Plasticine Artist: Stefano Colferai
Set Props: Rita Di Marco
Lighting: Emilio Giliberti
Artistic Supervision: Alkanoids
Storyboarding: Marilisa Besana
Talent: Joe Bastianich, Mara Maionchi, Lodovica Comello, Federica Pellegrini, Frank Matano
thanks!